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Posts Tagged ‘Kid Rock’

Remember that outsider who kept Harley-Davidson on the road?

Keith E. Wandell (retired H-D CEO) grabbed the handlebars at the company in the heart of the economic crisis in 2009. Harley lost $55 million that year, as buying a motorcycle stopped being an option for many consumers.

Wandell made some big statements. “Don’t let Harley-Davidson become General Motors!” Look in a mirror, he told staff – Harley was already so far down that same path [as GM] “it wasn’t even funny.”

Wandell took bold action and made quick decisions to focused the company on doing what many say it does best: Making big, powerful, premium-priced cruisers.

Keith Wandell

Keep in mind, this was when the great recession and credit crisis sent shockwaves through Harley-Davidson. In less than one year, bike shipments dropped about 25 percent.

Wendell cut the workforce – at least 2,700 hourly workers and 840 administrative employees. The economy was in the tank, the motor company had a big union labor force and old manufacturing processes.  People were just churning and everything was upside down at the company.

Imagine…

I’m not talking about celebrities’ filming themselves singing John Lennon’s ‘Imagine’, from their multi-acre estates and whining about their COVID-19 pandemic isolation.  Never has disproportionate privilege been so apparent and I for one am really fed up with their self-serving need to be in the public spotlight with style-over-substance videos.

But, I digress…

Mark-Hans Richer

It is equally important to recall Wandell’s right-hand “stunt man” — you may remember him as that over-the-top marketing genius who had women screaming, grown men crying and Oprah jumping up and down, chanting: “Everybody gets a car!

I’m talking about Mark-Hans Richer, who was Sr. VP, Chief Marketing Officer at Harley-Davidson, prior to his 2015 departure. Granted, Richer is currently employed at Fortune Brands, but with the mass exodus at Harley-Davidson and salary decreases across the executive staff it’s plausible to pull him back into the H-D team.

Richer, generated the most bankable kind of publicity: controversy.  He made the difference between a motorcycle brand being a rock star versus more employees working in the rental lot.

He’s the charismatic dude that dropped a Dyna Super Glide on Pope Francis at the Vatican.  Then turned around at a press briefing and said, I would be really upset if you felt our strategy was about “meeting the nicest people on a Harley” because I can tell you that ain’t the strategy.  Later he pontificated that a Harley costs less than “another tattoo, a parking ticket, a gas station burrito, and a lip ring” in an appeal to what makes millennials tick.  In 2002, he helped the company get named Company of the Year by Forbes magazine.

110th Anniversary Celebration

In a university commencement speech, he stated: “Everything I ever learned from business, I learned from Willie the Wildcat stuffed animal,” a business he started right out of college.  Richer secured the first major worldwide sports sponsorship for Harley-Davidson at UFC and was instrumental in X-Games marketing.

No, I don’t have a man crush.

Richer was a key contributor of the “Ride Home” anniversary events.  Do you remember when returning to the mecca of motorcycling in Milwaukee was truly an EVENT i.e. the 110th Anniversary festivities featured 60 bands, including Aerosmith, Kid Rock and ZZ Top.  Remember that 3 ½-hour set by Bruce Springsteen and E Street Band at the 105th Anniversary?   How about when Foo Fighters, Dave Grohl, committed a major sin on stage by cracking open a Coors in Miller Town?

100th Anniversary Celebration

There was the surprise headliner (Elton John) and outright disaster for the centennial anniversary. Musical highlights included Billy Idol, Kid Rock, Joan Jett, Poison, REO Speedwagon, the Doobie Brothers and Tim McGraw for the 100th anniversary so, people booing and walking out might have been overstated in the media.

Then came 2018 and time to celebrate 115 years of the open road.  Harley-Davidson CMO, Heather Malenshek tells the media the event is all about returning to its roots with a focus on the motorcycle, not the entertainment.  Huh?!  It was an unmitigated flop for entertainment.  She very quietly departs the company in October 2019.  Coincidence?

Indian is challenging Harley’s cash cow, the Road Glide.  BMW has market segment share in the ADV or “adventure motorcycle” sector and recently introduced the new R 18 touring, cruiser configuration to compete head-on with Harley-Davidson and Indian.  Rumors started circulating recently that Honda is introducing a new 1100 Rebel to compete directly with Harley-Davidson.

Pan American

Harley needs more than anything a fast start for a new model to become a breakout hit.  Is that the Pan American, ADV?

The ADV segment is crowded and entrenched with BMW, Honda, KTM, and newcomer Ducati, among others with decades, of dirt-tested refinement.  Harley doesn’t have the luxury of burning up stacks of cash on a another “vanity project.”

The Milwaukee motor company has a very narrow window to establish that hit. Gone are the days when a slow seller can be nurtured into a hit.  Here’s looking at you LiveWire and the “Field of Dreams” marketing of distressed or stigmatized merchandise!  I truly wonder if acting president and CEO Jochen Zeitz or Harley-Davidson management really understand why the LiveWire product is failing?

It’s logically time to recall Mr. Wandell and “CMO head-honcho,” Richer back from spending their days taking lunch at the Polo Lounge and crank up the H-D buzz machine.

What the media’s hourly drumbeat of “panic porn” on the COVID-19 trauma has shown us, cannot be unseen.  A motorcycle-less Los Angeles.  Coyotes wandering on the empty Golden Gate Bridge.  A quiet New York, where you can hear the birds chirp in the middle of Madison Avenue.

We’re in it. Stores are closed. Restaurants are empty. Streets and multi-lane freeways are barren.  Body bags in tractor trailers.  The Oregon beach is an eerie ghost town.  The economy has collapsed and a devastated 22+ million Americans have lost their jobs in four weeks.  It’s a dark feeling of rust, rot and ruin.

Illegitimi non carborundum.” The Latin phrase loosely translates to, “Don’t let the [COVID] bastard get you down.”

Motorcycle enthusiasts are the ones who understand why dogs stick their heads out the window.  In the famous words of a previous H-D CEO, Jeffrey Bleustein, “We (Harley) have to pretend ten fiery demons are chasing us at all times,” and “make the right bikes, at the right time, and get them to the right place!

Let’s all take a deep breath and get ready for a potential Harley-Davidson tsunami. What is about to be unleashed will be the greatest campaign ever created to get you to feel normal again.  Every brand will come to our rescue, dear consumer, to help take away that darkness and get life back to the way it was before the crisis.

The great American return to normal is coming and you won’t be able to ignore that deafening motorcycle exhaust noise.

Photos taken by author and courtesy of Harley-Davidson and Wikipedia.

All Rights Reserved (C) Northwest Harley Blog

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Harley's line Lake front road

Harley’s line Veterans Park

Many of you know riding is all about the camaraderie of the group.  For many it’s the main draw of having a motorcycle.  Fortunately we’ve got a great group of riders with years of experience and haven’t had the kind of chaos that can be associated with large group-riding.

That’s important because navigating around Milwaukee is like being a pro-snowboarder on Black Diamond bumps that go up, and those concrete cracks that go down and then being shot out of a half-pipe to change directions in mid-air.  I’ve never, ever seen Interstate, streets or roads so bad.  They are horrible!

The 110th post card photo

The 110th post card photo op

I ask folks about the roads and they would claim “allocations for street repair have gone up every year.”  My question is where did all those funds go?  Harley-Davidson doesn’t need a test track.  They can just drive across town and based on the conditions of the road check to see what fell off, was worn out or destroyed!

But, I’ve digressed…

The only thing that could have drowned out the V-twin roar in Milwaukee was the music.  Wow, five years ago, 45 bands played the Summerfest grounds across two days.

Summerfest

At Summerfest for Kid Rock Concert

This year for the 110th, Harley-Davidson added an additional day plus 21 more bands.  The motor company also expanded the number of headliners. Instead of building a separate venue in Veterans Park, as it did in 2008 for Bruce Springsteen and the E Street Band and Foo Fighters, Harley opted for more headliner options, with Toby Keith on Thursday, Aerosmith on Friday and Kid Rock on Saturday.  Then H-D leveraged the Marcus Amphitheater for even more musical acts to play on five stages.

Pano of Milwaukee Skyline

Pano of Milwaukee Skyline

And they say classic rock is dead?!  Sure, not only are the children of the baby boomers pushing thirty, but there’s a whole new generation of kids who have never experienced free-form radio or sitting in front of the stereo listening to full length albums, and if you’re even in the slightest into music then Milwaukee was nirvana.

Near the Art Museum at Lake Front

Near the Art Museum at Lake Front

I captured a video of ‘Wille’ G., Bill Davidson and Karen Davidson, thanking all 110th Anniversary attendees for coming and they provided an introduction to the exceptional Kid Rock concert which also featured John Fogerty, but there was so much more.

There was the Doobie BrothersZZ TopDierks Bentley and Brantley Gilbert.  There was Chance the Rapper and Springsteen-inspired punk group The Gaslight Anthem.  The “Sons of Anarchy” star Katey Sagal, performed with her band The Forest Rangers.

Group at the H-D Museum

The group at the H-D Museum

And many local area acts ranging from Celtic punk group Whiskey of the Damned to Gabriel Sanchez and the Prince Experience. There was even a Mexican pop rock band Moderatto, which played at the Miller Lite stage.  There were acts including Shooter Jennings and North Mississippi Allstars who were booked for performances at the Harley-Davidson Museum and the bands such as Sick Puppies and Puddle of Mudd who played at the free street parties.

Bridge near H-D Museum

Bridge near H-D Museum

I’ve listed just a few and if that wasn’t enough competing with itself, the local Harley-Davidson dealers had bands playing all 3-days, including Aaron Lewis of Staind at the House of Harley-Davidson and Grand Funk Railroad at Hal’s Harley-Davidson.

Our group went on the factory tours and talked with H-D reps about Project Rushmore, the 2014 model year touring bikes that received significant refinements to shortcomings that us owners have lamented for years. H-D has encapsulating over 2,400 new part numbers, and customers were sourced for input on updates that included liquid-cooling, touchscreen GPS, infotainment, improved venting, aerodynamics and ergonomics.  The new touring motorcycles have a lot to offer and props to H-D for rolling out enhancements beyond the typical new paint schemes!

Pano of the H-D Museum

Pano of the H-D Museum

We also pre-purchased tickets to experience the museum which featured the first known Harley model in existence from 1903.  The museum has a truly fascinating collection of bikes, displays and some curious homage to Harley’s influence on pop culture and racing.

Inside the archive area of the H-D Museum

Inside the archive area of the H-D Museum

The history tour doesn’t gloss over the AMC troubled times as they were as much a part of the motor company’s legacy as were the high points.

Prior to departing the city we stopped at the Miller Brewery and enjoyed the tour, refreshments and talking to one of the workers who was working the weekend doing a network upgrade.  We got the inside scoop on the number of cases each employee has for a monthly allocation as well as where the employee pub is located for afterwork libations.  Sounded like a fun job!

The brewery tour.

The brewery tour

If you were unable to make the ride home to Milwaukee it’s difficult to realize the full scope of the celebration from a couple of blog posts or photos.  Our group was fortunate to have participated in the event and being there provides a unique perspective on how welcome and appreciative the residents of Milwaukee made us feel.  Sure I ranted a bit about the roads, but the highways were absolutely jam packed with Harley’s of all shapes and sizes pointed towards “home” in honor of a company for the most part that has excelled for 110 years.  Not many can say that about their history!  Regardless of where we live or where we ride, there were a few days in 2013 that bonded us all together with the heritage of a HOG.

Since 1988, Harley-Davidson started throwing these hometown birthday celebrations every 5-years.  The 110th has to be one for the record books in terms of attendees,  fewest accidents, number of musical acts and from my vantage the number of smiles on attendee faces.

Thank you H-D for a great 110th celebration!

Thank you H-D for a great 110th celebration!

Thank you Harley-Davidson for a great celebration and here’s to another 100+ years!

The 110th Anniversary Homecoming – Part 1 (HERE) and Part 2 (HERE).

110th Anniversary Accident Stats:  The final numbers are not published yet, but I found these initial statistics encouraging.  Approximately 100,000 riders arrived in the Milwaukee metro area over a 6-day (Aug 29 – Sept 1) celebration timeframe.  There was an average of 4.9 motorcycle accidents per day.  There were 28 motorcyclists transported to the trauma center during that timeframe.  There were no reported deaths.  Wisconsin is a helmet-optional state.

Photos by author.

All Rights Reserved © Northwest Harley Blog

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110-PostereditedSlicing open champagne bottles with a giant sword is an unlikely refinement that we’ll see during the 110th Anniversary.  That is unless you have a need for a new-motorcycle christening and want to get your hard-partying samurai going.

We’re about 50 days out from the big celebration where the Harley-Davidson 110th Anniversary team (marketing, general merchandising, communication, legal, etc.) have been negotiating rights to feed photos and sound to television stations for broadcast.  Not to mention all the work in venue agreements, performance contracts, vendor contracts, photographic rights, recording issues, publishing deals, leases and the list goes on and on.  Add to that the trademark team that’s traveled around to make sure the H-D marks are properly used and not infringed, and that when folks like me arrive (“customers”) we’re not buying counterfeit merchandise thinking H-D is selling inferior gear!  Yeah, there will be some tired H-D employees who will be looking forward to taking some time off after Labor Day!

I want to thank the H-D employees in advance.

110th Anniversary Commemorative Ticket + Museum Pass

110th Anniversary Commemorative Ticket, “Koochie” + Museum Pass

I received the 110th Anniversary tickets over the weekend.  I opted for the higher priced commemorative package thinking what was coming was gift-worthy or an elegant picture stand.  The package was small enough and arrived via the mailbox.

Unfortunately, the Harley-Davidson Anniversary team neglected to take a page from Apple and pay close attention to the unboxing experience.  When it arrived did it make me smile?  Sure.  Did it create a long-lasting positive experience?  No.  Hey, why sweat the small stuff, right… it was only $118!  And the aroma discharge from that “Koochie” thing is like having a set of motorcycle tires stored in your living room.  Nothing says your awesome like the smell of tire rubber in the house!

110th Anniversary Celebration Schedule Guide

110th Anniversary Celebration Schedule Guide

I’m not sure who from Harley-Davidson sat in a conference room, doing the most mundane task of simply opening an Anniversary sample package to see what the emotional response would be by customers.  But, I’ve digressed.

The 110th “ride home” is just around the corner and starting feel real.  Earlier this week Harley-Davidson announced a NEW two-day party ($79) pass.  It gets you into the Summerfest Grounds any two of the 3-days.  The music headliners (Aerosmith, Toby Keith, Kid Rock (each sold separately)) are an incremental $24.50 purchase.  There is a $95 three day pass and the upsell commemorative package.  I’ve also seen a Chrome Ticket Package online at $522.15 which must pay for a lake-front rental given that unobtanium price.  To be candid, I’m a little overwhelmed with all these pricing options being tossed around on the web, but it does eliminate potential negative feedback for not having enough pricing options.

And how about that “official” Harley-Davidson 110th Anniversary Mobile App (HERE).  Yeah, I’ve allowed H-D to use some memory space on the iPhone to buzz and blink me with updates over the next 50+ days.  Even if you’re not attending the anniversary event, I suggest downloading the app because H-D will be talking to your phone (via the app) and you can enjoy the festivity updates from the couch and avoid “social envy” while tweeting about all the $$ you’ve saved.

Ever wonder what’s it like when motorcyclists take over a town?   Noisy!

Poster photo courtesy of H-D and colorized by author.  Photos taken by author.

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belushianddanThe Baby Boomer generation is a source of trends, research and discussion of and by people born from 1946 – 1964.

The “Boomers” are a key demographic, with plenty of disposable income and make up a major share of people who buy and ride Harley-Davidson motorcycles.

So, it’s rather ironic when Dan Aykroyd yesterday wrote to his fans online that he had offered to have the Blues Brothers open for Kid Rock at Harley-Davidson’s 110th anniversary celebration, but executives apparently told him that they were “too old for (their) desired demographic”.

Huh?  Really H-D.  REALLY!

This ranks right up there as the biggest marketing no brainer in the history of no brainers, but H-D exec’s say no and then add a shameless insult that is deliberately offensive to the aging hipsters and largest customer segment for the motor company?!

aykroyd-FBHere is the actual text:  Offered Blues Brothers to open for Kid Rock at Harley-Davidson 110th anniversary.  H-D execs. say B.B.’s too old… fb.me/27MHI7iYw — Dan Aykroyd (@dan_aykroyd) May 10, 2013

You might recall that Kid Rock is scheduled as the headliner for the event’s third and final night on Saturday, Aug. 31 in Milwaukee.

The Blues Brothers formed in 1978 and featured Dan Aykroyd and John Belushi as part of a musical sketch on Saturday Night Live. Their debut album, “Briefcase Full of Blues”  went to number 1 on the Billboard 200 chart.  In 1980, John Landis directed the “Blues Brothers” movie which according to Box Office Mojo, remains the 13th highest grossing film in both the ‘Musical‘ and ‘Comedy – Road Trip‘ categories and likewise ranks as having the 13th highest box office earnings for films opening in limited release.

Hey Harley-Davidson…  ever hear of Bikes, Blues and BBQ?  How about The Blues Bothers Ride?  You don’t stop riding because you get old; you get old because you stop riding!

Is it time for a public apology and to make a truly informed decision rather than sending out open insults to your customer base?

Photo courtesy of Facebook and meoutfit.com.  Rawhide video HERE.

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HARLEY-DAVIDSON MOTOR COMPANY REBEL SOULI was flipping channels on XM and landed on Deep Tracks listening to “See The Changes”, a song by Crosby, Stills & Nash about how surviving is difficult.

Speaking of music and with a twist of irony, just a few days after large sums of money were exchanged for the Kid Rock endorsement and music performance at the 110th  Anniversary celebration, Harley-Davidson management reversed a long standing music policy (John Dansby II, V.P. Manufacturing, memo HERE) for manufacturing workers stating they can only rock out to the sound of humming machinery on the plant floor.  Remove the headphones.  Remove the radios. That new sound you’re listening to is the sweet sound of manufacturing productivity.

Having worked several years in a manufacturing plant back in the day I could relate to both sides.  Does music on the plant floor lead to greater productivity and job satisfaction or does it cause distractions and kill creativity.  It’s the age old debate.

Harley-Jim-Marshall-Ad
It would seem the grand “Music Experiment” — the role that music played in the motor companies evolution — and provided relief to Harley-Davidson workers doing monotonous tasks were now the cause of lapses in concentration and those distractions would potentially effect product quality.  Even worse, there were music hazards lurking everywhere in the workplace with the potential for injuries and as a result there was no longer a role for music in the workplace at Harley-Davidson.

Clearly I don’t work there, but on the surface this action doesn’t seem to be about building the foundation to help release the innovative juices in workers and provide the best environment to do the best possible job.  To be candid, it smells like a short-sighted decision from an outcome driven employer flexing management muscle when they have the economic upper hand and demanding that 8 to 5 workers step-it-up to get things done quicker and better.

I would anticipate that the younger H-D workers in particular would meet this decision with a wall of criticism and demand that management not lead the workforce back to the last century by banning music.  Given that technology exists today to provide multiple streams of different music channels wirelessly to large numbers of headsets it seems to be a backward decision.

We were all once young too, with an answer for everything.   But, if I knew this plant job was my one and only go-round and not wanting to make a career mistake I’d likely display some patience on any demands because we often fall into something and do our best to get ahead, and know it’s hard to rearrange when things go sideways.

And that’s when you hear “See The Changes” on the radio.

I tuned into the sound of Stephen Stills… telling me he experienced the same thing… it gets harder as you get older, and farther away as you get closer.

Photo courtesy of Harley-Davidson

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Doobie Brothers performing at the 2003 Harley-Davidson 100th Anniversary

Rain. Snow. Rain. Wind. Rain. Hail.

That pretty much sums up the local weather Sunday.  A blast of winter brought a mix of odd weather to the area, with temperatures in the 40s and rain turning into snow turning to hail throughout the day.

So it’s Sunday afternoon with a couple hard weeks of work under the belt and I’m thinking about better weather and motorcycle riding.  I’m running errands and pushing the XM buttons in the automobile.  I settled in on a little gem from the Doobie Brothers fourth album “What Were Once Vices Are Now Habits” and I crank the volume on the song “Another Park, Another Sunday.”

Wow, it’s a flashback.

I suddenly remember buying the album on cassette (remember those?) and was instantly transported back in time to that moment of driving the stereo speakers in a ’76 Toyota Celica to the point of distortion, listening to music that energized and soothed the soul at the same time.  Hearing Tom Johnston again reminded me that the Doobie Brothers opened at the 100th Anniversary celebration in Milwaukee in 2003. The Doobies were solid rock along with Kid Rock, but it was also the year that an intern who ran a focus group at the motor company mistook the leathers of Elton John as a motorcycle enthusiast and completely missed the mark on the Milwaukee demographic.   People left the venue in droves wondering how Harley-Davidson could have made such a mistake.  I also remember crashing an event a few years back in Las Vegas where Pat Simmons was playing in an intimate bar across the street from the LVCC for a Kingston Memory private party.  Pat along with a terrific band played some rockin’ down the highway tunes for several hours.

And speaking of Nevada, we’re about a month away from the Laughlin River Run.

If you’re unfamiliar with the Laughlin, NV rally then it’s a must add to your riding “bucket list.”  It’s four days of wall-to-wall bikes, exhibits, vendors and entertainment. The rally is distinctive with 10 major casino resorts along a two-mile stretch on Casino Drive and everything is literally at your hotel doorstep.   The desert makes a great backdrop and riding bonus for the event.

Lastly, I would be remiss if I neglected to mention that long-time Doobie Brothers drummer Michael Hossack passed away last week after a long battle with cancer.  Hossack helped give the band its distinctive sound with two drummers and was critical to a number of hit albums. Michael played on the “Another Park, Another Sunday” as well as the rest of the “Vices” album, “The Captain And Me” and “Toulouse Street.”  They all make great Sunday riding music.  Listening back on some of the tracks you can’t help but think what a great musical drummer he was especially the killer fill at the beginning of “China Grove.”  He will live on in those tunes because they have stood the test of time.

Photo courtesy Doobie Brothers performing at the Harley-Davidson closing party in downtown Milwaukee August 31, 2003. REUTERS/Allen Fredrickson

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By now the campground dust has settled after the 70th Annual Sturgis Motorcycle Rally which brought thousands of motorcyclists and music fans to the legendary Buffalo Chip.

There were raucous crowds mixed with top tier entertainment at the “Chip” this year.  Even Pee Wee Herman lived through it to write on a blog for The Huffington Post about his experience.  See his video HERE.  But, overall it cemented the venue as one of the better entertainment locations with an array of art, vendors, food and people gawking (responsibly of course!).  The selection of musical guests resulted in one of the biggest music festivals of its kind in South Dakota. Doing a bit of name dropping, the entertainment included; Ozzy Osbourne, Bob Dylan, Kid Rock, Motley Crue, the Scorpions, ZZ Top, The Doobie Brothers, Dave Mason, Lee Rocker, Tesla, Drowning Pool, Creedence Clearwater Revisited, The Guess Who, Trailer Choir, Buckcherry, Orianthi, Stone Sour, Jason Aldean, Williams & Ree and Disturbed.

But here’s the rub… there were a lot of people going to/from the Chip.  I was part of the 5 mile commute from town to the campground traffic jam that ran from the Buffalo Chip to I-90 on Tuesday night (August 10th) as rally-goers sat on over heating motorcycles for a couple of hours on what locals call the annual “biker crawl” to catch the Bob Dylan/Kid Rock show.

The Chip celebrated it’s twenty-ninth year of operation.  That’s twenty-nine years of motorcyclists trapped in wicked heat and traffic grid lock.  There’s no excuse for an experience like this.  In Sturgis there were NO law enforcement officers directing traffic nor were there any Buffalo Chip staff.  Just grid lock. What went wrong and why is there no traffic coordination?  Were people improperly trained?  Did too many people overwhelm the event or have budgets been cut so slim that the job can no longer be done?  It’s a case of pointing fingers.

Bob Dylan at The Buffalo Chip -- 2010

Ron Woodruff is the owner of the Buffalo Chip campground who I’m sure has great pride having overseen the tremendous growth and World Wide recognition the “Chip” has earned as one of the premier concert venues in the mid-west.  Tried to correct this situation, he has and last fall he tried again to get the Meade County commissioners to take corrective action, but the commissioners defeated a Woodruff backed bill which would have set aside money to purchase land for a shortcut from the major campgrounds to I-90.   I’m sure the meeting went something like this: “We don’t need no road that will only be used for two weeks out of the year. It will kill the vendors who depend on Main and Lazelle traffic for their business.”

The dust settles on "The Chip"

But as a business, the Sturgis town council and the Buffalo Chip should never be happy when people attend the rally, put down hard earned money for music concerts and have a bad experience for any reason.  It’s a simple situation.  How many times a year can someone afford to drop $300 for two people to go to a concert, drink a few beers, eat a Gyro and buy a t-shirt?  Not many.  So, they need to listen to the customer and make changes.   How about traffic police coordination? How about traffic alerts?  Or Twitter updates on the expected delays or reasons?  How about park and ride buses with express lanes?  Something.  Anything!

And while I’m on this rant… how about that lame video set up on the Chip stage?   Hey Ron, 1979 called and said they want their VCR camcorder back!  Are margins so tight that a short-term rental of a couple video JumboTrons for people to see the artists or the Miss Buffalo Chip Beauty Contest be out of question?  Lastly, there use to be a TV segment on ABC called the “Fleecing of America”… I suggest a segment called the Sturgis “Fleecing of Every Motorcycle Music Fan?”  You see those stop signs that help create the grid-lock, become after the Chip concert, mixed with Monkey Rock and Full Throttle motorcyclists into a law enforcement sobriety stop as police officers stood in the street wafting for alcohol with their scientifically trained nose.  When they found an offence they processed tickets speedier and more efficient than the Hertz rental car return!

Were there irresponsible riders?  Oh yeah, and many of those who participated a bit more than others caught a free ride out of the traffic jam.  Yep, the Chip truly captures the essence of the motorcycle lifestyle, but it’s time for some changes.

Photo’s taken at the Buffalo Chip.

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